experiential

>Tag: experiential

Introducing our new Twitter integration

2020-01-10T16:43:24+00:00January 10th, 2020|Categories: Blog, News|Tags: , , , , , , |

You know that social media is a really important part of successful events and experiential activity.  The more people you can engage in person and online the better. So wouldn’t it be great if you can capture this data all in one place? That's why we' [...]

How to use event analytics to improve your brand experience

2019-06-21T10:45:38+00:00June 20th, 2019|Categories: Aperture, Apex, Blog, EX Sensors|Tags: , , , , |

Brand experiences are now a central part of a successful marketing strategy. Budgets for experiential marketing continue to grow, even when other areas are experiencing cut backs according to IPA Bellwether and econsultancy. Event Marketer also reveal [...]

Five steps to improving your customers’ experience with event analytics

2019-06-18T14:43:05+00:00April 3rd, 2019|Categories: Aperture, Blog|Tags: , , , , , |

A 2018 survey found that the most exciting opportunity for Chief Marketing Officers is optimising their customer and brand experience (Understanding Customer Engagement by emarketer, May 2018). A key area for developing brand experience is in the exper [...]

Learning and fine dining

2019-06-19T11:38:40+00:00March 14th, 2019|Categories: Blog, News|Tags: , , |

Would you like to know more about measuring the success of your experiential activity, or evaluating your exhibition presence? How about doing it in the beautiful Bafta HQ, followed by fine dining in a Michelin star restaurant? Last year we hosted our [...]

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