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Super Bowl LIV – Multi-million dollar experiential marketing in Miami

2020-02-03T11:03:45+00:00February 3rd, 2020|Categories: Blog, News|Tags: , , , , |

The Super Bowl is famous for more than sport, the half-time entertainment on and off the pitch is a huge part of the event, along with the ads aired during the game. With ad prices for this year’s Super Bowl hitting a record $5.6M per 30 second spot--s [...]

Introducing our new Twitter integration

2020-01-10T16:43:24+00:00January 10th, 2020|Categories: Blog, News|Tags: , , , , , , |

You know that social media is a really important part of successful events and experiential activity.  The more people you can engage in person and online the better. So wouldn’t it be great if you can capture this data all in one place? That's why we' [...]

1 platform, 23 countries and over 1000 events!

2019-12-09T14:24:58+00:00December 9th, 2019|Categories: Blog, News|

What a 2019 it has been for Exposure Analytics. Another packed year helping our customers make the most of their events, exhibitions and activations. We started our year at CES in January and then attended Mobile World Congress in Barcelona and the Eve [...]

Using Data Effectively

2019-10-18T12:13:35+00:00October 17th, 2019|Categories: Blog, News|

In preparation for recording my third podcast with Event Tech Live recently, I’ve been thinking about data effectiveness and how it’s improved over the past five years in the event tech industry. It has transformed how events are run and I’m proud of t [...]

Successful Summer Activations

2019-09-09T12:33:27+00:00September 9th, 2019|Categories: Blog, News|

Successful Summer Experiential As summer draws to a close we wanted to look at some of the experiential activity that caught our eye over the last few months. 2LK - Cannes Where better to start than Cannes, a destination made for sunshine and memorable [...]

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