Exposure Analytics Blog

How EX Sensors Data Collection Can Impact Your Experiential Marketing Strategy

EX Sensors take event analytics to the next level. This article explores how data collection from our reliable EX Sensors, can positively impact your experiential marketing strategy.  Introducing A Revolution For Your Experiential Marketing: EX Sensors The purpose of EX Sensors is to gather unique metrics about the movement [...]

2024-02-22T11:33:01+00:00February 24th, 2024|Categories: Exposure Analytics Blog|

The Different Types of Experiential Marketing & How Event Technology Can Impact them

As a business, experiential marketing campaigns can be extremely lucrative if used correctly. When promoting a brand, many companies focus on other types of marketing, including field marketing and digital marketing. However, experiential marketing has its own unique benefits, enabling you to create a memorable experience for potential customers. [...]

2024-02-09T10:49:28+00:00September 27th, 2023|Categories: Exposure Analytics Blog|

Case Study: Event Tech Live 2022

In this event case study, we'll look at Event Tech Live (ETL) 2022, one of the most unique business conferences in the world. ETL is an extremely successful event and is the only event portfolio dedicated to current event technology. At Exposure Analytics, our implementation teams have a wealth of experience [...]

2023-08-23T14:02:33+01:00August 23rd, 2023|Categories: Exposure Analytics Blog|

The year events came back, with a twist

After a difficult couple of years for the event industry, in-person events were well and truly back this year. We’ve loved being busier than ever, capturing vital data to help our customers make the most of their events, exhibitions and activations. We’ve seen some really interesting trends in our [...]

2023-12-29T13:39:13+00:00December 20th, 2022|Categories: Exposure Analytics Blog|