Exposure Analytics is the market leader in experiential analytics for events. Our award-winning high-tech solutions have helped major global brands and agencies measure over 3000 events, giving them more accurate, deeper insights and helping them improve Return On Marketing Investment.
Apex counts individuals in a defined space and monitors exit and entry points.
See new & returning visitor counts, average dwell time, conversion ratio, current capacity and live heatmap of visitor distribution.
View data in the Exposure platform or subscribe to our real-time API.
See an overview of visitor engagement metrics and dwell time distribution, or drill down into more detailed statistical reports including conversion ratios and weather analysis.
See gender, age and emotional demographic data for visitors that engaged with key activations at your event or retail space. Tailor your future activations to appeal to your key audiences.
Find the busiest areas and peak periods of footfall at your event or retail space. Replay visitor movements as they happened, in a variety of interactive chart formats.
See how your visitors moved around your space, find out the busiest routes over time so you can position your activation to optimise footfall and visitor engagement
Plan your event sensor layout and compare events in different locations. View and download heat maps, flowcharts and data on weather.
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Historically our technology has been used to measure visitor numbers and behaviour. We've helped the creators of memorable experiences and events to demonstrate high numbers of guests, good engagement rates and long dwell times. That’s still the case for many of our clients who want to understand how their audience is interacting with their work. But we have also been working with venues and companies who need to make sure [...]
Introducing our new People Coordinates system - a clear visual overview of the exact movement of visitors around your space. Like so many of us in the events industry, Spring of 2020 was pretty quiet. But that did give us the opportunity to do the final testing and a quieter than we’d planned launch of our new analytics technology. As well as counting everyone in a particular space so you [...]
We’re so proud to be able to say that we were successful at the Event Technology Awards for the fourth year in a row! Once again our event analytics technology was judged to be ‘Best use of Technology for Event Analytics / Data Collection’ Despite the pandemic we’ve had our sensors in action at a series of events this year. Our award entries highlight the diverse range of events and [...]