Exposure Analytics Blog
Exposure Analytics founder Rob Murdoch was a guest on the Event Industry News podcast recently. He spoke to podcast host,…
The news that House of Fraser is to close more than half of its UK stores was a surprise to…
Forge SP is no more and we are now known as Exposure Analytics. Many of our clients are already familiar…
We all know that the weather can have a huge impact on plans and the success of activities. That’s why…
The scale of the advertising and marketing activity around the Super Bowl has long been on another level compared with…
What an amazing year 2017 has been for us and the experiential industry. We’re delighted that brands have really started…
What a fantastic day we had at Event Tech Live, we barely had a moment when we weren’t incredibly busy…
Marketing budgets aren’t limitless and calculating return on investment is a key part of any marketing strategy. We’re all used…
Have you been asked to quantify the performance of your experiential campaigns? Provide detailed audience metrics, conversion and ROI? It’s…
