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More and more people are recognising the benefits of using live people coordinates to help shape and influence their events. This real-time event data can not only help you ensure your current conference runs smoothly, but can also provide valuable data insights for any future events you wish to [...]
If you’re wondering how event tracking technology can help improve your business, you’ve come to the right place. When used in the right way, event tracking tools can provide a range of people and event analytics that can be extremely beneficial and insightful to your business. Exposure Analytics is [...]
As a business, experiential marketing campaigns can be extremely lucrative if used correctly. When promoting a brand, many companies focus on other types of marketing, including field marketing and digital marketing. However, experiential marketing has its own unique benefits, enabling you to create a memorable experience for potential customers. [...]
In this event case study, we'll look at Event Tech Live (ETL) 2022, one of the most unique business conferences in the world. ETL is an extremely successful event and is the only event portfolio dedicated to current event technology. At Exposure Analytics, our implementation teams have a wealth of experience [...]
It was fantastic to see more and more in-person events return in 2022 and that trend looks set to continue in 2023. But a review of the data from our clients, showed a changing picture of visitor behaviour in 2022. It’s more important than ever to be able to capture [...]
After a difficult couple of years for the event industry, in-person events were well and truly back this year. We’ve loved being busier than ever, capturing vital data to help our customers make the most of their events, exhibitions and activations. We’ve seen some really interesting trends in our [...]
We are delighted to have once again won the Event Technology Award for Best use of Technology for Event Analytics / Data Collection. This is the fifth year in a row that we have won this particular category. And our 7th Event Technology Awards win. Our sensors provide a [...]
Exciting news! We have had three entries shortlisted in the 2022 Event Technology Awards. This is the fifth year in a row that we have been shortlisted, and we’re hoping to add to our collection of awards. This time we are shortlisted for: Best New Technology Product We installed our [...]
Our award-winning event analytics technology hit its 5,000th event. Over the last eight years, our sensors have captured data for brands, agencies, event and exhibition organisers to help them to evaluate the success of their activities. Around the world event professionals and marketers have been able to see real time [...]