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About Rob Murdoch

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So far Rob Murdoch has created 61 blog entries.

Made in America Festival

At Made in America in Philadelphia, Exposure Analytics deployed sensors across the public areas to measure movement, hotspots and engagement in keys areas. Read the full case study here. Exposure Analytics joined forces with TOURtech at the Budweiser Made in America 2015 Festival in Philadelphia. Exposure Analytics’s easily deployed sensors [...]

2023-02-07T13:50:07+00:00April 29th, 2020|Categories: Case Studies|

Exposure Analytics and COVID-19

In these uncertain times our thoughts go to our staff, colleagues, customers, suppliers, competitors and friends. None of us have experienced anything like this before in our lifetimes. It feels surreal but it is so real and impacting on every single person in the world. If you watched a [...]

2022-11-09T00:41:34+00:00April 6th, 2020|Categories: Exposure Analytics Blog, News|

Where It Began – International Confex

We're looking forward to International Confex later this month. The event marks six years since we made our debut as a company there in 2014, and our technology to capture event analytics was used for the first time. Over the last six years it has been deployed at over 3500 [...]

2023-12-29T11:13:21+00:00February 17th, 2020|Categories: Exposure Analytics Blog, News|Tags: , , , , , |

Super Bowl – Multi-million Dollar Experiential Marketing

The Super Bowl is famous for more than sport, the half-time entertainment on and off the pitch is a huge part of the event, along with the ads aired during the game. With ad prices for this year’s Super Bowl hitting a record $5.6M per 30 second spot--some brands [...]

Data and Dining

Event Industry News and Exposure Analytics are hosting a Data and Dining event on Friday 6th March 2020.  It will be an exclusive opportunity to hear fantastic speakers who will share how they use event technology to gather unique metrics about the movement and engagement of their attendees. Adam Parry [...]

2020-02-03T10:06:35+00:00February 3rd, 2020|Categories: Exposure Analytics Blog, News|Tags: , , , , |