Powering experiences through insight
Exposure Analytics is the market leader in experiential analytics for events. Our award-winning high-tech solutions have helped major global brands and agencies measure over 3000 events, giving them more accurate, deeper insights and helping them improve Return On Marketing Investment.
Our Clients
Sensors
EX Sensor
EX sensors give footfall, engagement rates, dwell times, and flow information for events and exhibitions.
Aperture
Aperture captures the demographic profile and sentiment of your audience without interrupting their experience.
Features
Dashboard
See new & returning visitor counts, average dwell time, conversion ratio, current capacity and live heatmap of visitor distribution.
View data in the Exposure platform or subscribe to our real-time API.
Reporting options
See an overview of visitor engagement metrics and dwell time distribution, or drill down into more detailed statistical reports including conversion ratios and weather analysis.
Demographics
See gender, age and emotional demographic data for visitors that engaged with key activations at your event or retail space. Tailor your future activations to appeal to your key audiences.
Interactive maps
Find the busiest areas and peak periods of footfall at your event or retail space. Replay visitor movements as they happened, in a variety of interactive chart formats.
Flow
See how your visitors moved around your space, find out the busiest routes over time so you can position your activation to optimise footfall and visitor engagement
Features
Plan your event sensor layout and compare events in different locations. View and download heat maps, flowcharts and data on weather.
Awards
35 Experiential Event Statistics to Inspire Your Next Event
Looking for experiential event statistics that prove the value of face-to-face marketing? Despite economic pressures worldwide, brands are increasing their investment in experiential marketing events - and the data shows us why. As experts in the world of event analytics, we’ve watched firsthand over the years as our clients, from emerging startups to huge global brands, prioritise experiential events. These immersive live events pay dividends when it comes to [...]
How Can a Retail Heatmap Help You Perfect Your Store?
Are you looking to optimise your retail space or event layout? A retail heatmap could be the game-changing solution you need. By understanding footfall analytics, you can make informed decisions about your space utilisation and product placement strategies. Let’s get into the nitty-gritty of how they could work for you! How Do Retail Heatmaps Work? A retail heatmap is a visual representation of customer movement and engagement within your [...]
8 Experiential Marketing Examples from Market Leaders
Businesses who regularly show at exhibitions and trade shows know that among potentially hundreds of stands, it takes more to grab attention. That’s why we’ve rounded up 20 top experiential marketing examples to get your creative juices flowing. While experiential marketing events can come with a price tag, exhibitors who get it right reap the rewards of positive brand awareness and connection with their target audience. If this is [...]
Measure
Measure the success of your events and experiences with our simple to install and easy to use intelligent sensor system.
Optimise
Optimise your event or experience based on real time insights, from staffing levels to prime placement of your latest products.
Reflect
Reflect on the insights from your event and report back to your wider team with confidence in the accuracy of your data.
Quality
We provide technology you know you can trust to gather data you know you can rely on.
Responsiveness
We dedicate ourselves to quick delivery times and rapid responses to our clients’ needs.
Innovation
We constantly develop our solution based on client feedback and advances in technology.
CONTACT EXPOSURE ANALYTICS
Want to get in touch? Drop us a line by using the contact form below or give us a call on 0203 982 0997